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Clan MacQuarrie Website Content Structure

Based on the persona analysis, here is a comprehensive content structure organized by user priority and logical information grouping:

Primary Navigation

Home

  • Welcome message explaining the site's educational mission
  • Quick links to most popular sections (Family History, Visit Ulva, Clan History Timeline)
  • Featured story or artifact of the month
  • Recent site updates
  • Search functionality

Clan History

  • Overview of Clan MacQuarrie
  • Origins and early history
  • The clan system explained
  • Territory and lands (Ulva and surrounding areas)
  • Relationship with other clans and the Lords of the Isles
  • Timeline of Major Events
  • Interactive timeline from origins to present
  • Key dates in clan history
  • Battle participation and outcomes
  • The Chiefs of MacQuarrie
  • Chronological list of chiefs
  • Notable chiefs and their accomplishments
  • End of the chiefship
  • The Jacobite Period
  • MacQuarrie involvement in the 1715 and 1745 risings
  • Battle of Culloden and its aftermath
  • Impact on the clan
  • The Highland Clearances
  • How the clearances affected Clan MacQuarrie
  • Emigration patterns and destinations
  • End of clan presence on Ulva
  • Daily Life and Culture
  • Social structure within the clan
  • Economic activities (farming, fishing, trade)
  • Traditional customs and practices
  • Language (Gaelic usage)
  • Music and oral traditions

Family History Research

  • Getting Started
  • How to research MacQuarrie ancestry
  • Surname variations and spellings
  • Common misconceptions
  • Genealogical Records
  • Available records and where to find them
  • Parish records
  • Estate papers and land records
  • Emigration and passenger lists
  • Cemetery records
  • DNA and Genetic Genealogy
  • DNA testing for MacQuarrie descendants
  • Genetic studies of the clan
  • How to interpret results
  • Family Branches and Septs
  • Major family lines
  • Cadet branches
  • Associated septs
  • Research Resources
  • Archive locations (National Records of Scotland, etc.)
  • Online databases and digitized records
  • Genealogical societies
  • Professional researchers and services
  • Connect with Other Researchers
  • Message boards or forums
  • Research queries
  • Success stories

Visit Scotland

  • Planning Your Visit to Ulva
  • How to get there (transportation options)
  • Ferry schedules and access
  • Best times to visit
  • What to see on Ulva
  • Accommodation options nearby
  • MacQuarrie Historical Sites
  • Map of significant locations
  • Chief's residence ruins
  • Settlement sites
  • Burial grounds and memorials
  • Churches and religious sites
  • Guided Tours and Experiences
  • Available tour operators
  • Self-guided walking routes
  • Virtual tours for those who cannot visit
  • Other Clan Sites in Scotland
  • Related locations beyond Ulva
  • Museums with MacQuarrie artifacts
  • Regional heritage centers
  • Practical Information
  • Weather and what to bring
  • Accessibility information
  • Photography guidelines
  • Visitor etiquette at historical sites

The Land and Environment

  • Geography of Ulva
  • Physical features and landscape
  • Maps (historical and modern)
  • Geology
  • Size and topography
  • Historical Climate
  • Climate during clan prominence (16th-18th centuries)
  • Impact of the Little Ice Age
  • Seasonal patterns and their effects
  • Natural Resources
  • Agriculture and arable land
  • Fishing and maritime resources
  • Forestry and woodland
  • Water sources
  • Environmental History
  • Land use and modifications
  • Deforestation and landscape change
  • Archaeological evidence of settlement
  • Modern conservation efforts
  • Flora and Fauna
  • Historical ecology
  • Plants and animals important to clan life
  • Clan plant badge (if applicable)

Clan Identity and Symbols

  • Tartan
  • Official MacQuarrie tartan(s)
  • History and variations (ancient, modern, hunting)
  • Pattern specifications and meanings
  • Where to purchase authentic tartan
  • Heraldry and Symbols
  • Clan crest and badge
  • Coat of arms
  • Motto and its meaning
  • Plant badge
  • Who Can Wear the Tartan
  • Guidelines for descendants
  • General Scottish tartan etiquette
  • Highland Dress
  • Traditional clan attire
  • Modern wearing of Highland dress
  • Battle Cries and Traditions
  • War cries and gathering calls
  • Traditional ceremonies

Modern Clan Activities

  • Clan Organizations
  • Active clan societies worldwide
  • Leadership and governance
  • How to join
  • Events and Gatherings
  • Annual gatherings
  • Highland Games participation
  • Reunions and commemorations
  • Calendar of events
  • Current Chief or Representatives
  • Information about current clan leadership
  • Contact information

Educational Resources

  • For Students
  • Age-appropriate summaries
  • Project ideas and essay topics
  • Key facts and figures
  • Downloadable worksheets
  • For Teachers
  • Curriculum connections
  • Lesson plan ideas
  • Primary source documents
  • Assessment rubrics
  • Primary Sources
  • Historical documents (letters, legal papers)
  • Contemporary accounts
  • Images of original sources with transcriptions
  • Secondary Sources
  • Recommended books and articles
  • Academic papers
  • Documentary films and media
  • Image Gallery
  • Historical photographs
  • Artwork and illustrations
  • Maps
  • Artifacts

Research and Archives

  • Archival Collections
  • National Records of Scotland holdings
  • University special collections
  • Local archives
  • Private collections
  • Bibliography
  • Scholarly works about Clan MacQuarrie
  • General Highland history context
  • Related clan studies
  • Citing This Website
  • How to cite pages from this site
  • Academic standards
  • Research Gaps and Opportunities
  • What we still don't know
  • Areas needing further study
  • How to contribute research

About

  • Mission and purpose of the website
  • Who created and maintains the site
  • Editorial standards and source verification
  • Educational goals
  • Acknowledgments

Contacts

  • Who to contact about the website
  • How to submit corrections or new information
  • Media inquiries
  • Permission requests for content use

References

  • Links to other authoritative sites
  • Archives and repositories
  • Related clan websites
  • Academic institutions
  • Genealogical resources
  • Tourism information

Glossary of Terms

  • Definitions assuming junior high school education level
  • Highland and Gaelic terms
  • Historical concepts
  • Genealogical terminology
  • Scottish legal and land tenure terms

Secondary Navigation/Footer

Site Utilities

  • Search (site-wide search functionality)
  • Site Map (complete page listing)
  • FAQ (frequently asked questions)
  • Privacy Policy
  • Accessibility Statement
  • Copyright and Usage Terms
  • Latest updates/news
  • Submit a research query
  • Report an error
  • Newsletter signup
  • Social media links

Implementation Notes

Homepage Priority: Feature clear pathways to the three most common user needs: Family History Research, Visit Scotland, and Clan History.

Mobile Optimization: Ensure navigation works well on mobile devices, as many users will access while traveling.

Search Functionality: Robust search is critical given the diverse user needs and deep content.

Cross-linking: Extensive internal linking between related topics (e.g., linking from Jacobite Period to specific chiefs, from Visit Scotland to Geography sections).

Progressive Disclosure: Use expandable sections for detailed information so users can find what they need without overwhelming them.

Visual Navigation Aids: Use icons, images, or color coding to help users quickly identify sections relevant to their interests.

This structure prioritizes the most common user personas (genealogy researchers and heritage tourists) in the primary navigation while ensuring all persona needs are met through logical grouping and clear pathways to specialized content.