Persona Simulation Mode Explorer¶

Run the Persona Simulation Mode Explorer MicroSim Fullscreen
Edit in the p5.js Editor

About This MicroSim¶

This explorer differentiates customer simulation, agent-based simulation, AI focus groups, and brand stress testing. Selecting a mode redraws the participant structure and explains the evidence the mode can reasonably produce.

How to Use¶

Select or click a mode, pin two modes for comparison, then choose a research scenario and test which mode best fits. Read the structural and evidence explanation rather than choosing by name alone.

Iframe Embed Code¶

You can add this MicroSim to any web page by adding this to your HTML:

<iframe src="https://dmccreary.github.io/ai-persona-testing/sims/persona-simulation-mode-explorer/main.html"
        height="712"
        width="100%"
        scrolling="no"></iframe>

Lesson Plan¶

Grade Level¶

Undergraduate and professional marketing research

Duration¶

10-15 minutes

Prerequisites¶

Basic familiarity with personas, customer research, and research objectives.

Activities¶

Explore (4 min): Inspect all four participant structures.
Compare (5 min): Pin two modes and explain how their evidence differs.
Apply (5 min): Match each scenario to the best mode and defend the choice.

Assessment¶

Learners can differentiate the four modes using purpose, number of agents, interaction pattern, and expected evidence.

References¶

The Surprising Power of Online Experiments - Background on disciplined testing and evidence.
p5.js Reference - Documentation for the interactive rendering library.